Gamma+ | Alternative Hair Show Madrid 2026

 

Gamma+ at the Alternative Hair Show 2026: Creativity, Education and Charity on the International Stage

On 14 November 2026, Madrid will host one of the most prestigious and internationally renowned events in the global hair industry: the Alternative Hair Show, an event that for more than four decades has stood as a benchmark for creativity, artistic innovation and charitable commitment.
For Gamma+, this year's edition will be particularly significant. The company will participate as a Charity Sponsor of the event and as the official sponsor of the Sanrizz Academy team, one of the most influential and respected institutions in international professional education.
This involvement reflects values that are deeply embedded in the Gamma+ philosophy: supporting the growth of professional culture, promoting technical excellence, and contributing to initiatives that create a positive impact beyond the stage.

 

A Unique Event in the Global Hair Industry

A Unique Event in the Global Hair Industry

The Alternative Hair Show is far more than a hairstyling event. Since its foundation, it has distinguished itself through its ability to bring together some of the world's most influential creatives, educators, and artistic teams, transforming the stage into a space for experimentation, vision, and innovation.
The 2026 edition, titled “Extravaganza,” will celebrate the event’s 43rd anniversary and feature some of the most respected names on the international hair scene, including:
  • Angelo Seminara
  • Carlo Bay
  • Quantum Hair
  • Sanrizz Academy
Alongside the artistic showcases, the event will also host the International Visionary Award, a prestigious recognition that has, over the years, celebrated talent, innovation, and the ability to anticipate the creative evolution of the industry.

 

 

Gamma+ as a Charity Sponsor of the Alternative Hair Show 2026

For Gamma+, being a Charity Sponsor of the Alternative Hair Show represents far more than a partnership.
The event supports the charitable activities of the Alternative Hair Charitable Foundation and helps raise funds for the fight against leukaemia through the Fighting Leukaemia initiative.
For this reason, Gamma+’s participation carries a significance that goes beyond technical or commercial considerations.
Supporting the Alternative Hair Show means contributing to an event that has consistently demonstrated how creativity can become a powerful tool for solidarity and social responsibility.
In an industry built on human relationships, education, and the sharing of expertise, this commitment takes on an especially meaningful value.

 

Alongside Sanrizz Academy

Alongside Sanrizz Academy

One of the most anticipated highlights of the 2026 edition will be the participation of the Sanrizz team, a renowned international institution recognized for its contribution to professional education and the creative development of contemporary hairstyling.
Gamma+ will serve as the team's official sponsor, supporting a group of professionals who represent some of the most respected figures in the international hair industry:
  • Leonardo Rizzo
  • Sharon Cox, International Creative Director
  • Pino Troncone, Educational Director
  • Creative Director, Sanrizz Italy
The collaboration with Sanrizz is built on a shared vision of the profession, founded on continuous education, innovation, and the development of talent.
These are the very principles that have always been at the core of the Gamma+ philosophy.

 

A Commitment That Goes Beyond the Stage

Gamma+’s presence at the Alternative Hair Show 2026 is part of a broader journey of collaboration with academies, educators, and industry professionals who contribute every day to the growth of the hair sector.
Supporting high-profile international events means creating opportunities for knowledge exchange, encouraging the sharing of expertise, and helping to build an increasingly global and connected professional community.
When this commitment is combined with a charitable purpose, the value of the initiative becomes even more meaningful.
For more than forty years, the Alternative Hair Show has demonstrated that creativity, education, and philanthropy can share the same stage, generating tangible benefits both for the industry and for the causes it supports.

See You in Madrid

On 14 November 2026, Gamma+ will proudly be in Madrid as a Charity Sponsor of the Alternative Hair Show and the official sponsor of the Sanrizz Academy team.
It will be an opportunity to celebrate talent, international education, and the value of collaboration among professionals who share the same passion for excellence.
Because the future of hairstyling is built not only through tools and techniques, but also through the people, ideas, and values that make this profession truly unique every single day.